About Strada

Strada means “street” in Italian. Streets matter to us. They’re the fundamental infrastructure of our cities and the core of our civic lives. They’re the connections between buildings, people, and public spaces. This is why we’re so inspired by them and it’s a shared commitment to these values that brought our principals together. Just as people mingle on city streets, our office is a place where we freely exchange ideas, challenging and inspiring one another to create exceptional work.

Latest Post

6 Signs Your Office Needs a Refresh

10.2017

When was the last time you refreshed your office, academic, or social space? If the answer is 10 years or more, it’s definitely time to consider making updates. Maintaining a workplace that is relevant and performative is critical to keeping a sharp competitive edge. It also helps recruit and retain the best talent while improving ...

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Offices

Pittsburgh

611 William Penn Place
Suite 700
Pittsburgh, PA 15219

p: 412.263.3800
f: 412.471.5704

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info@stradallc.com

Philadelphia

718 Arch Street
Suite 5N
Philadelphia, PA 19106

p: 215.440.0190
f: 215.440.0197

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Applauding the visionary behind RCA

About the project

David Sarnoff is synonymous with RCA, which he led from the 1920s through the 1960s, a time of pioneering discoveries in broadcast communications that continue to transform life today. Although not a scientist or an inventor, Mr. Sarnoff was an executive and technological visionary, who “believed in the potential for social improvement through technological progress.”

A new permanent exhibit brings the artifacts of the former David Sarnoff Library to life at the College of New Jersey. The exhibit gives students and visitors the opportunity to compare series of equipment such as vacuum tubes, phonographs, radios and televisions and trace their evolution through varying lenses of science, engineering, business, technology, communications, and entertainment. The collection also extends far beyond radio and television and includes the first commercial electron microscope, magnetic core memory arrays, transistors, and liquid crystal displays. The challenge of designing the exhibit was to capture and convey the creativity and persistence accompanying these discoveries to ignite the imaginations of all who visit.