About Strada

Strada means “street” in Italian. Streets matter to us. They’re the fundamental infrastructure of our cities and the core of our civic lives. They’re the connections between buildings, people, and public spaces. This is why we’re so inspired by them and it’s a shared commitment to these values that brought our principals together. Just as people mingle on city streets, our office is a place where we freely exchange ideas, challenging and inspiring one another to create exceptional work.

Latest Post

The Craft of Story Building

02.2018

A story’s form should be organic— the moves it makes, the shape it takes. Initial visions of setting, theme, voice, and plot emerge as the writer intuits what the story needs without the anchor of minutia holding things back. Art is made.

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Offices

Pittsburgh

611 William Penn Place
Suite 700
Pittsburgh, PA 15219

p: 412.263.3800
f: 412.471.5704

Get Directions

info@stradallc.com

Philadelphia

718 Arch Street
Suite 5N
Philadelphia, PA 19106

p: 215.440.0190
f: 215.440.0197

Get Directions

Living in an icon of North Carolina's architectural history

About this project

A gem of downtown Winston-Salem, the former R.J. Reynolds Headquarters has been renovated to include luxury apartments just upstairs from the chic Cardinal Hotel. Strada worked with PMC Property Group to transform this Art Deco building into a multi-unit residence. Apartments now occupy floors 7-19 as well as part of the basement, and the residents share a number of amenities including a beautifully restored historic lobby, fitness center, and a roof deck with sweeping views of Downtown and the Innovation Quarter.

Cardinal Hotel at the R.J. Reynolds Building

Winston-Salem, North Carolina

Bakery Living I and II

Bakery Square, Pittsburgh

Clark Building Apartments

Downtown Pittsburgh